Pixelverse Launches PIXFI Token on TON Amid Telegram Gaming Surge
Pixelverse, the innovative force behind the popular Telegram game PixelTap, is set to launch its PIXFI token on The Open Network (TON) on Thursday, July 18. The announcement, made via a tweet, also revealed that "major centralized exchanges" will list the token at 12pm UTC.
The PIXFI token launch arrives during a surge in popularity for Telegram-based games. Earlier this year, Notcoin attracted 35 million players and executed the year's largest gaming token launch in May, igniting interest in similar games on the platform. Pixelverse reported a remarkable 50 million new players in June alone.
However, tokens from other Telegram games have yet to surface. Hamster Kombat plans to launch its token on TON this month but hasn't set a date, while TapSwap, a Notcoin-inspired game, aims for a Q3 launch.
Kori Leon, Pixelverse's co-founder, emphasized their proactive approach compared to other major Telegram games by rolling out the token promptly. "Pixelverse, with its token PIXFI, is the first to launch in the Telegram ecosystem since Notcoin. This launch coincides with a market showing signs of recovery," Leon stated. "Other tokens in the TON ecosystem, such as Hamster Kombat, announced a second airdrop but did not proceed with the listing initially rumored for the end of May. Meanwhile, TapSwap has postponed its launch to Q3."
Last week, Pixelverse secured $7.5 million in supplemental funding from Galaxy and other investors, adding to the $5.5 million raised in June, which included contributions from Delphi Digital, Merit Circle, and others.
With tens of millions of players eager for answers, the key question remains whether the new wave of Telegram games can replicate Notcoin's on-chain success. Leon, maintaining a cautious optimism, remarked, "As we anticipate the results of the tap-to-earn trend, it remains to be seen if Pixelverse will achieve the same success as Notcoin. However, it is undeniable that Telegram mini-games have successfully onboarded millions of users in recent months to the crypto space, regardless of the financial outcomes."
Regarding a potential airdrop of PIXFI tokens, Leon was tight-lipped but hinted at a strategy focused on extended rewards and incentives rather than an immediate token dump. "This positions Pixelverse more as a play-to-earn game, using tapping mechanics in PixelTap to grow their audience and build their community before expanding their game," he explained. "Players will be able to claim and receive PIXFI tokens and in-game assets, but the exact details of how this will work are still unknown."
Leon further mentioned the project’s ambition to "redefine" tap-to-earn rewards by withholding allocation details from users, with 30% of the total PIXFI supply earmarked for "long-term game rewards."