Crypto Leaders Challenge Coinbase’s “Free Listing” Claims, Expose Alleged Fees

In a wave of revelations from top figures in the crypto space, Tron founder Justin Sun and Sonic Labs co-founder Andre Cronje challenged Coinbase’s claim that asset listings are free, alleging the crypto giant demands hefty fees for inclusion. Coinbase CEO Brian Armstrong recently reiterated that Coinbase listings require no fee, referencing a 2022 blog post affirming their zero-cost policy. However, Sun and Cronje insist their experiences tell a different story, with fees allegedly reaching into the millions.

The controversy started when Moonrock Capital CEO Simon Dedic mentioned that Binance had reportedly asked a major crypto project for 15% of its total token supply in exchange for a listing, a potential cost he estimated could range from $50 million to $100 million. This led to broader concerns, with some arguing that such fees drain project resources and destabilize token value.

In response, Armstrong urged projects to reach out, pointing to Coinbase’s policy of free listings. Yet Cronje claimed Sunday that Coinbase had, in fact, quoted steep fees ranging from $30 million to $300 million. He clarified he could provide proof, countering suggestions from Coinbase’s former engineer Luke Youngblood, who speculated Cronje might have encountered a scam listing agent.

Youngblood also clarified that Coinbase’s Earn program, which offers optional campaigns for asset promotion, operates separately from the listing process, and any fees associated are voluntary for education campaigns. Cronje, however, argued that these Earn fees effectively act as “listing costs” for projects seeking visibility.

Adding to the claims, Sun shared Monday that Coinbase had requested 500 million TRX (worth $80 million) and a $250 million BTC deposit through Coinbase Custody, allegedly framed as essential for listing and performance enhancement.

With these allegations stirring debate on transparency and fairness in exchange listings, it appears crypto leaders are calling for reform across centralized exchanges — aiming to ensure access without deep pockets.